CONSUMER AND PRODUCER

Requirement fulfilled interchangeable objects satisfying the needs that such goods and services.
 
 3 goals kgiatan kunsumsi
     Eating, drinking dress is weeks to meet the physical kebtuhan scra lgsung means kunsumsi object is used to fulfill kbthnmu kmu hdup direct SCARA
A. consumption1. consumption is a part of purposeful For reducing or spend an object (goods and services) to meet the requirements within2. characteristics and distribution of consumer itemstraits - traits consumption objects:a. objects that are consumed aimed to fulfill the needs hidup.Penggunaan saws, hoes, machinery and other capital goods which aimed at gaining profit excluding items consumption activitiesb. benefits, value or volume used benda2.yg will be exhausted at once or gradually fadedistribution of consumables / absence of consumption objects:a. disposable consumables items: food, beverages, medicinesb. objects that repeated use: clothes, bags, shoes etc.

  3. Destination activities kunsumsiConsumption activities aim was to make ends meet in person. Eating, drinking, dressing is to meet the needs of direct physicalB. Theories of behavior kunsumenThe available resources are very limited while the choices are endless needs.
 The concept of choice is a fundamental behavior of konsumen.Konsep basic consumer behavior stating that consumers in general strive to achieve Utilities (Utility} that most of the objects in consumption.
 utility is how much an item or service to satisfy the needs of a person or a measure of satisfaction that is received from the use of goods and services ..utility value / use is another word for satisfaction.Although each individual has different needs, but there are similarities that any attempt to maximize kepuasaanya kunsumen within consuming.The theory of consumer behavior dpt explain how someone chooses a prodak are believed to provide maximum satisfaction although limited by revenue and goods
 Benefits and value to an itemUses objects1. Usability based form (utility of form)2. Usability by site (utility of pleace)3. Usability based on time (utility of time)4. Usability based on ownership (utility of possession / imnership)
b) The theory of cardinal and satisfaction issues

 APPROACH Cardinal (often also called marijinal approach utilty)
Cardinal approach within kunsumen analysis is based on: the level of satisfaction with the consumption of a product can be measured with a unit such as money, number, fruit. The greater the number of goods in large semakim kunsumsi kunsumen satisfaction level as well.
 Rational consumer will seek to maximize satisfaction with income that has and always make choices that will give them the greatest satisfaction.
use value total: total satisfaction that enjoyed by consumers on goods / services as a wholemarginal use value / marginal satisfaction: is the extra satisfaction which was enjoyed by kunsumen for any additional items / services that consume
1.HUKUM GOSEEN 1 (often also called the law of diminishing marginal use value decreases)by herman peneltian wenriich goseen:
law goseen 1If meeting the needs of a particular type of goods carried out continuously, the sense of joy mulamula be high, but the longer the pleasure smakin proficiency level will decrease to reach the limit saturated kahirnya

        2.HUKUM GOSEEN II
Humans need a variety of goods while limited income .. shingga needs to consider the level of intensity / urgent / whether those needs.goseen law 2Consumers would do such consumption to marginal sehingganilai any goods and services consumed will be the same.
This means that the final value of each product consumed has the same value.
C. PRODUCTIONproduction is an activity adds to avail of an object or to create a new object so it is more useful in meeting the needs of
 my goal is to meet human need to reach kemakmuran.Kemakmuran be achieved if sufficient goods and services available.D. FACTOR PRODUCTIONis any one is needed to produce goods and services.Factor of production factor consists of:1. Natural production factor / factor original production.Consisting of soil, water, sunlight, air and minerals2. Production factor labor3. Production factors of production capital4. Factor production expertise
C. THEORY OF PRODUCTION
 Factors of production also called inputs or outputsSbagai-factor production expenditure or output cntoh mabel
1. Classification of factors of productionFor the purpose of analysis of the production process, production factors (inputs) can be distinguished:- Factors of production remains a factor that can not be changed within a certain amount. Production factors can be changed, but at a very large and usually in the long run. Contohoya are buildings, machinery, and vehicles.- Factors of production are variable factors of production that can be changed quickly in the short term. Examples are labor and raw materials.Decisions - decisions taken by the manufacturer regarding the use of factors of production distinguished by:- Short-term is the period of time in which there is at least one factor of production that is still coupled with one or more input variables.- Long-term is a period of time, in which all factors of production change. Thus in the long run all factors of production are variable.Thus, the concept of a period in this case is not based on the time period (day, week, month, year), but it is a term Paraa ekenomi experts to keep or change of the factors of production.
 2.Perluasan Factor ProductionThe addition of the production can be done by adding the factor of production that is (extension) or increase existing production factor productivity (intensification).Things that must be considered to increase production:
 a.keterbatasan factor of production
       each region has a different natural resources. For example, the island of Java and Bali have population growth is so rapid that agricultural land is limited. Improving agriculture is not possible dilakukn the new land. Therefore, to increase agricultural production on the island of Java will be faster if done by intensification. For example, through improved irrigation, the application of good technology, pemupukkan, and nursery baik.sedangkan increase food production outside the island of Java and Bali are probably done by adding agricultural land (extensification), is to open a new land as farmland This has not been managed well.
  b.besar little effect of adding input to output
      fact indicates that the addition of land area and population with the same cost of a product can deliver results berbeda.oleh Therefore, in order to increase the quantity of output, we need to choose the combination of inputs tepat.dalam increase agricultural production, should be carefully combined addition of input that in the estimate will give the greatest output (the maximum). whether to do with adding natural resources, while the other remains or power sumbber add two till three resources.c.Produk total, marginal product and average productYou already know that the necessary production factors of production or inputs to produce goods and services. corn farmers would require agricultural land, maize seed, fertilizer, equipment, and personnel kerja.dalam this case, the output produced by farmers is corn.Now what if the farmer had to add one of the inputs, say labor? any added input will surely add to the output. if farmers had increased the number of its workforce then munkin he going to produce corn labih banya because all the land can be planted sooner.so, if we see that the premises adding labor and consider other factors of production or inputs fixed, the output is also bertambah.dlm this case, labor is considered as a variable factor of production can be changed {}.D.Hukum smakin declining marginal productwe now return to the example of corn farmers tadi.penambahan one employee was found to increase the amount of land planted with maize as the maximum.